Top Puzzle Games on iOS in New Zealand, Q1 2025

In the first quarter of 2025, the puzzle game category on iOS in New Zealand showcased intriguing trends across the top five apps. Here's a closer look at their performance metrics.

Color Block Jam by Rollic Games experienced a significant increase in weekly revenue, starting from a modest $26 at the end of December 2024 and reaching approximately $7.5K by mid-March 2025. Weekly downloads showed similar growth, peaking at over 5K in early March. Active users also rose sharply, reaching a high of around 11K in March before settling to 5.5K by the end of the quarter.

June’s Journey: Hidden Objects maintained a steady presence, with weekly revenue fluctuating between $2.3K and $4.5K. Downloads remained relatively stable, with a slight increase to 213 in early March. Active user numbers held steady, averaging around 1.6K throughout the quarter.

NYT Games: Wordle & Crossword from The New York Times Company saw weekly revenue peak at $3.2K in mid-March, while downloads remained consistent, averaging around 1K. The app maintained a strong active user base, fluctuating between 48K and 55K.

Unsolved: Hidden Mystery Games by Artifex Mundi S.A. showed a stable revenue trend, peaking at $2.5K in mid-March. Downloads decreased over the quarter, while active users saw a slight rise towards the end, reaching 3K.

Elevate - Brain Training Games had a consistent revenue stream, with weekly earnings between $1.3K and $2K. Downloads and active users remained stable, with minor fluctuations throughout the quarter.

These insights are based on data from Sensor Tower. For more detailed analysis, visit Sensor Tower's platform.